OtoSales
The conversion-focused CRM engineered exclusively for modern auto showrooms. Transform blind foot traffic into predictable revenue by tracking profitability, staff performance, and inventory velocity in real-time with predictive AI insights.
Request a DemoCore Capabilities
Showroom Traffic Analytics
Every walk-in is a potential sale, yet most go untracked. OtoSales digitizes your showroom traffic from the moment a customer steps through the door. Capture contact details instantly, assign them to a free sales representative using round-robin logic, and monitor the exact duration of the negotiation process.
Sales Rep Performance Matrix
Stop guessing who your best closer is. OtoSales tracks individual employee conversion rates, average margin per vehicle sold, finance penetration, and follow-up compliance. The AI identifies behavioral patterns, highlighting exactly where a rep is losing deals so management can provide targeted coaching.
Real-Time Margin & Deal Desk
Negotiate with absolute clarity. Our digital deal desk integrates vehicle acquisition costs, reconditioning expenses, and floorplan interest in real-time. Sales managers can structure deals, adjust trade-in values, and approve discounts on a tablet while ensuring the required front-end and back-end gross profit targets are met.
Inventory Velocity Prediction
Cars sitting on the lot are burning cash. OtoSales connects to your DMS to track how many times a specific unit has been viewed, test-driven, and negotiated. The AI flags "stale" inventory that is at risk of severe depreciation and automatically suggests targeted pricing adjustments or marketing campaigns to move the metal.
Why Choose OtoSales?
Most dealerships operate in the dark regarding why certain deals fall through. You know how many cars you sold this month, but do you know how many unlogged walk-ins walked right back out? Can you identify whether your team is losing deals on pricing, trade-in valuations, or simply failing to follow up?
OtoSales turns qualitative guesswork into hard, actionable quantitative data. By enforcing strict digital workflows from the greeting to the F&I office, we ensure every drop of revenue potential is extracted from your floor traffic. Galleries upgrading to OtoSales experience an average 18% boost in overall gross profit within the first quarter, fueled by relentless accountability.